How to Reset the Advertising Identifier on iPhone 14: A Step-by-Step Guide

Resetting the advertising identifier on an iPhone 14 is quite simple. Just head to your settings, find the privacy section, and select “Apple Advertising.” From there, you’ll see the option to reset your identifier. This quick action can help you manage how advertisers track your activity across different apps and websites.

Step by Step Tutorial: Resetting the Advertising Identifier on an iPhone 14

Before we dive into the steps, let’s understand what we’re doing here. The advertising identifier is a unique, user-resettable code that lets advertisers track your app activity for ad targeting purposes. Resetting it essentially makes you a new user in the eyes of advertisers, which can be great for privacy.

Step 1: Open Settings

Go to the home screen of your iPhone 14 and tap on the gear icon to open Settings.

This is where all the magic happens – your Settings app is the gateway to customizing your iPhone experience. Think of it as the control room for your device.

Step 2: Tap on Privacy

Scroll down and find the Privacy option, then tap on it.

The Privacy settings are crucial for controlling what information you share with apps and services. It’s your digital fortress, and you’re the gatekeeper.

Step 3: Select Apple Advertising

Within the Privacy settings, look for the “Apple Advertising” option and tap on it.

This is a specific section dedicated to controlling your ad preferences and data sharing with advertisers.

Step 4: Tap on Reset Advertising Identifier

You’ll see the option to “Reset Advertising Identifier…” – go ahead and tap on that.

A pop-up will appear confirming your choice to reset. This is your last chance to back out if you’ve changed your mind. But if you’re set on resetting, go ahead and confirm.

Step 5: Confirm the Reset

After tapping, a confirmation window will pop up. Tap “Reset Identifier” to complete the process.

And there you have it! You’ve just told advertisers, “Hey, start from scratch with me.” It’s like getting a brand-new digital slate.

After completing these steps, your iPhone 14 will have a new advertising identifier. This means advertisers will have to start their data collection from zero, giving you a fresh start. It’s a simple but effective way to boost your privacy.

Tips for Resetting the Advertising Identifier on an iPhone 14

  • Resetting your advertising identifier doesn’t remove existing data that advertisers have already collected.
  • You may notice a change in the types of ads you see after the reset.
  • Regularly resetting your advertising identifier can be a good privacy practice.
  • This reset won’t affect your app functionality or the content you see in apps.
  • Consider combining this reset with limited ad tracking for even more privacy control.

Frequently Asked Questions

What is an advertising identifier?

An advertising identifier is a unique ID that lets advertisers track your app activity for targeted advertising.

Will resetting my advertising identifier affect my apps?

No, it won’t. Your apps will function just as they did before the reset.

How often should I reset my advertising identifier?

It’s up to you, but doing it periodically can enhance your privacy.

Does resetting the identifier stop ads from appearing?

No, it doesn’t stop ads but changes the way you’re targeted by them.

Can I turn off ad tracking completely?

Yes, there’s an option in your privacy settings to limit ad tracking.


  1. Open Settings
  2. Tap on Privacy
  3. Select Apple Advertising
  4. Tap on Reset Advertising Identifier
  5. Confirm the Reset


There you have it—the ins and outs of resetting the advertising identifier on an iPhone 14. It’s a quick but powerful step towards taking control of your personal data and digital footprint. In our modern world, where every click and scroll is tracked, being proactive about privacy is more important than ever. Take a moment to review these steps and consider making this reset part of your regular privacy maintenance. Remember, staying informed and taking action is the key to keeping your digital life under your control. So why not take a minute now to reset your advertising identifier and start fresh?

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